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Courting for the Company

A man and woman sit on cushioned benches in a private space on either side of a narrow table. They share a computer and take notes.

It’s a two-way street. The applicant wants to make sure they are what the company needs. The company wants to make sure they are projecting its unique set of values and culture to attract the right candidates. Shifting gears into the direction for the hiring team, the bold-faced question should be: Are you courting your ideal employee? If it doesn’t feel like your atmosphere is unique, then it’s time to reevaluate who your business is at its most effective. Strategic hiring doesn’t mean actively denying opportunities to all but one type of applicant but making sure your established values are being expanded. Where they’ve been and their experiences are the fundamentals, aligning with your company’s growth trajectory is the vitals. No matter your industry, building up the business and those who work there is a strengthening tool. Going back to our analogy of mimicking a dating game, you’re the host of the show and the suitor all wrapped up in one.

The Company Culture Game

A view from above a work table in the Stratice office. Three women sit at this rectangular table, working on laptops and paperwork.

Looking for a job brings uncertainty, stress, and plenty of heartaches. The job description could be right on the money, but the company culture will end up being a deal-breaker. Sometimes it can feel like it’s all one big game you have to play. In light of an era that latches onto reality TV, a quick comparison could be to the feeling that you’re on a dating game show. Daunting as that may sound, going into the process with this mindset could prevent the nuisance of falling into an incompatible work environment.